Unlock the power of SEO, and start gaining more traffic, clients, and exposure than ever before.

Course Description

Search Engine Optimization (SEO) can be complicated, confusing, and at times overwhelming. Even if you understand the basics, knowing where to spend your time and focus your efforts can be extremely daunting.

You don't have endless time to find bits and pieces of info all over the internet, nor do you want to spend thousands of dollars hiring a consultant or agency.

What you need is an expert to lay out all the fundamental concepts in a clear, descriptive, relatable and visual way. When you own the SEO for Photographers course, you can watch these videos on-demand, at your own pace, and finally grasp everything that you need to know about SEO as a photographer.

In this course, Justin will go into just the right amount of detail to understand all the fundamental SEO principles. Covering all the components of SEO in general, as well as the little-known secrets specific for photographers.

He will then provide that critical next step that is offered nowhere else: how to put it all together to see the results that you are looking for.

As your SEO improves, and you start to see real results, you will find yourself referring to the information in this course over and over again. No where else is all of this incredibly valuable information located all in one place.

For more information, check out our full-course description and Frequently Asked Questions.

Curriculum

  • 1

    Ch. 1: Introduction To The Course

  • 2

    Ch. 2: Introduction to SEO

    • 7. SEO in 60 seconds

    • 8. Critical factors of strong SEO

    • 9. Keyword research and targeting

    • 10. Common mistakes to avoid

    • 11. Search anatomy & algorithm updates

    • Course slides, notes, & links (chapter two)

    • Chapter Two Quiz
  • 3

    Ch. 3: On-Page Optimization

    • 12. Content is king

    • 13. How to optimize a page (step-by-step)

    • 14. Title tags

    • 15. Meta description tags

    • 16. Headline tags and body copy

    • 17. Images and alt text

    • 18. Internal and external linking

    • Course slides, notes, & links (chapter three)

    • Visual guide: Anatomy of a perfectly optimized page

    • Chapter Three Quiz
  • 4

    Ch. 4: Off-Page Optimization

    • 19. The internet as democracy

    • 20. Domains and authority

    • 21. Links and link building

    • 22. Nofollow vs dofollow links

    • 23. Social signals

    • 24. Black hat methods

    • Course slides, notes, & links (chapter four)

    • Chapter Four Quiz
  • 5

    Ch. 5: Technical Optimization

    • 25. SEO-friendly URL's

    • 26. Duplicate content

    • 27. Crawl errors

    • 28. Indexed pages

    • 29. Site speed

    • 30. Mobile optimization

    • 31. XML sitemaps and robots.txt files

    • 32. Canonical tags

    • 33. 301/302 redirects

    • Course slides, notes, & links (chapter five)

    • Chapter Five Quiz
  • 6

    Ch. 6: Putting It All Together for Success

    • 34. Strategic goal setting

    • 35. The top ranking factors

    • 36. Authorship and authority

    • 37. Click through rate

    • 38. How to use Google Search Console

    • 39. Advanced / pro tips

    • 40. Tools of the trade

    • 41. Link building techniques

    • Course slides, notes, & links (chapter six)

    • Chapter Six Quiz
  • 7

    Ch. 7: SEO for Photographers

    • 42. SEO tips for photographers

    • 43. SEO for photography websites

    • 44. Local SEO for photographers

    • Course slides, notes, & links (chapter seven)

    • Chapter Seven Quiz

  • 8

    Ch. 8: Beyond SEO: Making Money With Photography Online

    • 45. Optimize for conversions

    • 46. Contact page

    • 47. Testimonials

    • 48. Building an email list

    • 49. Selling prints

    • 50. Affiliate programs

    • Course slides, notes, & links (chapter eight)

About Your Instructor

Landscape Photographer & SEO Expert

Justin Katz

Justin is an award-winning landscape photographer and online marketing ninja. In addition to his own successful photography business, he has grown SEO for major photography brands, like CreativeLive and Photo.net. He is also the cofounder of Travelstoked, a team of photographer adventurers who love travel and the outdoors. SEO has allowed him to gain exposure, clients, and passive income for his photography business beyond what he could have dreamed. He was able to quit his day job and focus entirely on his photography, and is here to teach others to do the same. Why learn from him? Over the past 8 years, Justin has developed and refined his understanding of SEO best practices, and has been able to turn both his and his clients' portfolio websites into profitable, self-sustaining businesses, enabling them to focus on doing what they love: taking pictures.

Unlock the secrets of

Include a list of items to support the central theme of your page. Bulleted lists are a great way to parse information into digestible pieces.

  • What is SEO in 2017 and how does it work

  • Setting realistic and achievable goals

  • Pro-level SEO tips from an industry insider

  • How to actually get your content to rank on the first page of Google

  • The nuances of how to use SEO as a photographer

  • Turning SEO traffic into paying customers

Pricing

Reviews

5 star rating

Awesome course

Jeffrey Jay

Before this course, I knew almost nothing about SEO and was finding it very frustrating to try to grow my business while finding time to be out shooting. ...

Read More

Before this course, I knew almost nothing about SEO and was finding it very frustrating to try to grow my business while finding time to be out shooting. I now feel like I am on my way to driving business to my site in a leveraged way. Looking forward to travelling more to exotic locations with camera in hand! Thanks Justin for this awesome course.

Read Less
5 star rating

I'm so excited to put all this into action!

Matt McMonagle

I've tried building income generating websites before with no success- I just couldn't figure out what actual steps I should be taking. This course targeted ...

Read More

I've tried building income generating websites before with no success- I just couldn't figure out what actual steps I should be taking. This course targeted my needs as a photographer trying to make a living online in a very digestible way. Justin did a great job breaking down what I thought were complex topics into easy to understand, ACTIONABLE steps. I'm super excited to put all of this into action and make money with my photography.

Read Less

Featured in